Wednesday, July 9, 2008

Idiot - What is Internet Marketing?

So, What Exactly is Internet Marketing?

Internet marketing is a number of things to many different people as there are many ways you can “market” on the Internet.

With this being said, Internet marketing is similar to the normal form of offline marketing in that you have two different entities: a consumer and a product.
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Your job as an Internet marketer is to position these two entities in efforts to produce sales to either your website or an affiliate website. Do you have to own your own product? No, you need not own a product to succeed as an Internet marketer as there are 10,000’s of companies that are literally begging for marketers like yourself to promote their products/services online in exchange for a commission (how we get paid).

Why would a company want you to promote their product or service?

The reason why companies are extra eager to have you promote their product is because they would rather have a 1000 affiliates spending their own time and money then it would be to spend the company time and money on promotions and advertising in house. Not to mention that having 1000 affiliates promoting a product gives a company a LOT more reach to connect with potential customers. Does that make sense?

There are different types of payment structures which I will deal with in detail later, but typically companies will either give you a percentage of the sale (sometimes up to 90%) or a flat-fee kickback for any sale or lead that you generate (these range into the $100’s).

This can be the fun of Internet marketing once you get the handle on it. Keep hanging around here and you'll go from idiot Internet marketing to CASH-FLOW stud.


Cheers,


Idiot IM

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